The author employs adaptation theory (a new approach of pragmatics) to realize pragmatic equivalent effect and puts forward some modes of adaptation in trademark translation.
本文试图分析如何将语用学中的顺应性理论运用于商标翻译中，以求等效。
In Chapter Two, the equivalence theory and the theory of equivalent effect are reviewed as the writer believes that they can be viewed as guiding principles of drama translation.
第二章则回顾了对等理论和等效理论的一些观点，作者认为这些理论对于戏剧翻译有一定的指导作用。
应用推荐